Apple Maps introduces its immersive « Look Around » feature in Morocco, offering the Kingdom a unique opportunity to strengthen its presence in the global digital landscape. This 360-degree technology, a direct competitor to Google Street View, goes beyond a simple navigation tool to become a strategic asset in several key sectors.
Tourism Promotion and Urban Innovation
Through « Look Around », Morocco can showcase its iconic sites in a digital format, attracting visitors and investors from around the world. In real estate and urban planning, this technology promises to optimize transactions and project planning with detailed and immersive imagery. Cities like Casablanca and Marrakech could also leverage this innovation to enhance infrastructure management and urban transportation systems.
Morocco: A Key Player in the African Digital Hub
This initiative positions Morocco among countries aligned with the latest global technological advancements. By adopting tools like « Look Around, » the Kingdom demonstrates its commitment to accelerating digital development and bolstering its international competitiveness.
Furthermore, Apple’s presence in this market opens new avenues for technological partnerships and strategic investments. With this initiative, Morocco is not only a consumer of digital solutions but also establishes itself as a key player in the regional digital transformation dynamic.
