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Sophatel: African Expansion and Smart Solutions for Healthcare Sector at GITEX 2025.

Sophatel, a leading company in technological solutions for the healthcare sector, distinguished itself during its remarkable participation in the third edition of GITEX Africa 2025, held in Marrakech from April 14 to 16, 2025, which gathered nearly 45,000 participants and 1,400 exhibitors representing more than 130 countries.

African Expansion Strategy

During the exhibition, Mr. TAJJIOU Houssam, Business Unit Manager at Sophatel, confirmed the company’s strategic orientation towards expanding its presence on the African continent. He stated that the company « seeks to strengthen its presence in the African market by establishing new partnerships, » indicating that it has already begun implementing projects in several African countries such as Tunisia, Mali, and Ivory Coast.

This initiative is part of the company’s vision to capitalize on its experience of more than 35 years in Morocco to develop solutions adapted to the needs of the growing African markets in the field of healthcare technology.


Advanced Technological Solutions


Sophatel presented at the exhibition a complete range of innovative technological solutions based on modern technologies such as Python, Angular, and Ionic, with advanced use of artificial intelligence. These solutions are distinguished by their ability to:

  • Support doctors in managing daily tasks through sophisticated patient management systems.
  • Develop intelligent systems for detecting pharmaceutical products in pharmacies and distribution companies.
  • Facilitate inventory management and supply chains in the healthcare sector.
  • Automate administrative processes of healthcare establishments to improve their operational efficiency.

New Strategic Partnerships

Ms. ERRAGHI Karima, Project Manager at Sophatel, described the team’s experience at GITEX 2025 as « exceptional and rich in interactions and partnerships. » The company successfully concluded effective partnerships with various actors in the healthcare sector, particularly pharmacists, laboratories, and major distributors.

She added that the exhibition represented « a valuable opportunity to establish contacts with new strategic partners, » expressing the company’s intention to participate in future editions of the exhibition while praising the quality of organization and the professionalism of the teams.


About Sophatel

Sophatel (Pharmaceutical Company for Informatics and Telematics) is a company belonging to the UGP Partnerships group, specialized in providing technological solutions for the healthcare sector. Throughout its more than 35 years of existence, the company has successfully consolidated its position as a main provider of software and services related to the management of pharmacies, pharmaceutical distributors, doctors, and healthcare establishments in Morocco.

Diverse Products and Services

Sophatel offers a complete range of technological solutions specially designed to meet the needs of different actors in the healthcare-pharma sector:

  • Winplus Pharma allows flexible and secure remote management of the pharmacy, while Winpharm offers a stable solution, even without an Internet connection.
  • Winmed allows personalized and secure management of the medical office (appointment management, patient file management and follow-up, etc.).
  • PharmaHub, the first hub interconnecting all actors in the pharmaceutical sector, completes our offer.
  • Our solutions are cloud-ready and compatible with AI, including: WinPlus Pharma, WinPlus Produits, WinPlus Flux, WinPlus Group, WinPlus Offre, and PharmaLien.

We also offer solutions adapted to wholesalers and laboratories. All our software ensures support and compliance with health and safety standards.

Integrated Technical Services

  • Engineering of professional solutions with high-level expertise.
  • Integration and specialization in e-commerce.
  • Project management with an approach characterized by transparency, flexibility, and speed.
  • Provision of auxiliary technological equipment such as ticket printers, laser readers, and display screens.

Sophatel in Numbers

Sophatel‘s statistics reflect the magnitude of its success in the Moroccan market:

  • More than 3,500 clients who trust the company’s services.
  • Coverage of more than 30 regions in Morocco.
  • A customer satisfaction rate reaching 100%.

Sophatel and GITEX Africa Exhibition

Sophatel‘s participation in GITEX Africa 2025 comes in the context of strengthening its position as a leading company in the field of healthcare technology, and exploring new perspectives for collaboration with regional and international actors. Its presence at this important technological event, organized under the high patronage of His Majesty King Mohammed VI, reflects its commitment to following global technological developments and putting them at the service of the healthcare sector.
While GITEX Africa constitutes an ideal platform for strategic partnerships, Sophatel takes advantage of this opportunity to present its successful experience in Morocco and promote its expansionist vision on the African continent, aspiring to contribute to the development of the digital healthcare ecosystem through innovative and sustainable solutions.

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